Food Explorer & Home Chef
It’s that time of the year when you get extra strong cravings for rendang and other Malaysian favourites. Give the cook at home a break and gather the family for a Ramadan buffet feast at Citarasa Nipah in EQ, KL. Featuring classic kampung dishes prepared …
No prizes for guessing what Tifa Modern European bar and restaurant is all about – but of course, it adopts a modern take in both its decor and cuisine. Tifa, in Latin, means 3, which reflects the number of partners helming the resto, with one …
Jameson, the world’s no.1 Irish Whiskey, invites everyone to ‘Widen the Circle’, one sip at a time, and Ietting the good times roll all across Kuala Lumpur, Johor Baru and Penang.
In conjunction with the launch of the campaign, Jameson Malaysia has released a brand video featuring emerging talent and creatives from the country such as Angel Ng, Cloakwork, Dato’ Maw, Roshan Menon, and Talitha Tan, as they break boundaries, inspire each other to build and grow as a community, and widen the circle. Themed around shared human experiences, the brand video builds on Jameson’s long held belief that life is better shared by inviting people to reach out and share for those moments of authentic human connection.
Pooi Wan, Head of Marketing at Pernod Ricard Malaysia explained, “We truly believe that easy moments of true connection make the world feel like a smaller place. The brand has a rich heritage of bringing people together for shared moments of true connection and through this campaign, we want to encourage consumers to spark conversations over a glass of Jameson and #WidentheCircle with friends old and new.”
Keeping the festivities and camaraderie of St Patrick’s Day alive, Jameson Malaysia has partnered with 7 cocktail bars to bring you a selection of St. Patrick’s Day inspired cocktails including the Jameson Fashioned, Luck of The Irish, Berry Irish, and more.
A host of activities and promotions will be happening from March 2022 to June 2022. The brand will be hosting a series of Jameson Connects activations from March to May 2022 nationwide: 12 venues in Kuala Lumpur, 4 venues in Penang and 4 venues in Johor Baru.
The Jameson Pop-Up is also available in off-trade outlets from March 9 onwards. With a single receipt of a Jameson Original Bottle or a Jameson Black Barrel Bottle, customers will receive an exclusive gift-with-purchase and can stand a chance to win exclusive prizes in the digital Jameson, Ginger & Lime Mix game. Consumers can also purchase the Jameson Original Bottle or a Jameson Black Barrel Bottle via Shopee in the links below:
Jameson Original Bottle https://shopee.com.my/product/143550725/2363816106/
Jameson Black Barrel Bottle https://shopee.com.my/product/143550725/7342951742/
For more information, please visit http://www.jameson-connects.com/
From press release
What a weekend! Guinness got the Gang Back Together during St. Patrick’s Festival for its Guinness Spark event at Tiffin at the Yard, KL. St. Patrick’s Festival 2022 signals the return of good times as it means finally being able to get together with friends …
Von Hallers gins were inspired by the work of 18th century botanist and scientist Albrecht von Haller and made with botanicals from the historical Old Botanical Garden which he established in Göttingen, Germany. Ben Ng, director of Drinks Alliance, introduced Von Haller’s Gin and its …
The first combination flavour in the Somersby Cider range – Somersby Passion Fruit & Orange Cider – made its debut this month and Malaysians are the first in Asia to enjoy it. The refreshing tropical quencher in 320ml cans combines the sweet oranges and tangy passion fruit in a refreshing cider, complementing the existing Somersby Cider variants of Apple, Blackberry and Watermelon.
“Somersby Cider has been the best-selling cider in Malaysia since its launch a decade ago. Our bold innovative flavours in the cider category have constantly excited and captivated cider consumers. This is the first time we are combining two different fruits – Passion Fruit and Orange and made with only the finest quality ingredients to deliver a slice of paradise in a tropical country like Malaysia,” said Caroline Moreau, Marketing Director of Carlsberg Malaysia.
Promising a fun and exotic new taste, the 4.5% ABV Somersby Passion Fruit & Orange Cider is best served chilled over ice and can be enjoyed on its own, or as a complement to food.
From now until end April, consumers who purchase any two 4-can pack of Somersby Cider with at least one pack being Somersby Passion Fruit & Orange Cider can redeem a unique 2-in-1 reversible Passion Fruit & Orange designer tote bag specially illustrated by Malaysian graphic artist Marissa Voo through SomersbyMalaysia.com. Consumers will also be in the running to win a 4-day/3-night all-expenses paid vacation to the idyllic Sipadan Kapalai Dive Resort in Sabah for 2 worth RM 8,000.
Somersby Passion Fruit & Orange Cider is sold in participating convenience stores. With each purchase, you stand a chance to win one of 10 Apple AirPods Max worth RM 2,399. In addition, over 30,000 free cans of Somersby Passion Fruit & Orange Cider are redeemable in three easy steps from March 28.
Head over to SomersbyMalaysia.com, key in the required personal details and select your preferred redemption chain (7-Eleven/ MyNews/ KK Mart), screenshot the unique barcode given & redeem your free can from the outlet. It’s that simple!
For the latest Somersby promotions and activities, follow SomersbyMY on FB www.facebook.com/SomersbyMy
From press release
Truffle Siew Yuk is something carried over from chef Yenni Law’s Meatology days. At her new resto Meat Feds in Taman Paramount, roast pork is paired with noodles, similar to wantan mee taken up several notches. Noodles packed with umami and a touch of sweetness …
Usually, Kim Choong, founder and editor of Thirstmag, is the one scrutinising the cocktails by the bar, rather than getting behind the counter. For the first time ever, Kim became the guest mixologist at Three X Co in Bangsar, KL to commemorate International Women’s Day …
Here’s how you can up the competition. Your neighbour has a coffee machine which brews fresh coffees just like the cafés? Never mind, you can have your very own beer machine which pours fresh pints of Heineken beer on the spot at home!
Heineken Malaysia Berhad has come up with BLADE, a revolutionary ‘Plug and Pour’ professional draught system that serves freshly poured pints of Heineken beer on any surface. Using an in-built compressor and chiller, BLADE dispenses cold draught beer and keeps it fresh for 30 days without needing to finish the keg in a single seating.
With its “Brewlock” technology, BLADE delivers pints through a keg of 8 litres. It just needs to be fitted with a pre-chilled keg, plugged in, switched on and pressurised before pouring the perfect pint served at 2°C. Imagine having an uncompromising quality of Heineken® to enjoy right in the comfort of your home. With a footprint the size of an A4 paper, all you need is a countertop with a plug nearby to relish that perfect pint – it’s that simple.
“We are proud to be at the forefront of innovations and are pleased to introduce Heineken® in BLADE to the Malaysian market. We are always looking for ways to elevate our consumer experience and connect with them in ways that let them enjoy freshly tapped draught beer anywhere,” said Pablo Chabot, Marketing Director at HEINEKEN Malaysia.
Consumers can now order and experience the Heineken BLADE complete with the essential tools to serve that perfect Heineken pour at just RM369 via the Drinkies app or www.drinkies.my in Klang Valley, Penang and Johor Baru. The price is inclusive of 8-litre brewery-fresh beer that serves 32 glasses and the BLADE machine rental for 7 days together with glassware, coasters and skimmers.
From today onwards, consumers can enjoy RM25 off their first BLADE order when they use the code HELLOBLADE25 at checkout.
For more information and updates follow Heineken® on Instagram (@HeinekenMY) and Facebook (https://www.facebook.com/HeinekenMYS/).
From press release