Sendo Ichi Seafood (M) Sdn Bhd was established to meet the growing demand for premium fresh and frozen seafood in Malaysia’s HoReCa and retail sectors. The company specialises in blue fin tuna, air flown fresh fish from Japan and other high quality frozen seafood including oysters, uni, snow crab and seasonal Japanese specialties.

In Japanese, “Sendo” means freshness, while “Ichi” means first — signifying the brand’s commitment to delivering the finest and freshest seafood possible, hence the name Sendo Ichi, which reflects the brand’s core philosophy. 

The products comply with stringent global safety standards, with a commitment to source 100% safe products for clients. As an integrated seafood solution provider, their end-to-end solutions promise more by doing less and better cost management without compromising on freshness.

Sendo Ichi brought together business partners, media members and KOLs for an exclusive evening at Ling Long Restaurant, located at The Five, Damansara Heights for“A Celebration of Japan’s Finest Excellence.”

“The event was primarily to introduce Sendo Ichi to the Malaysian market and explore opportunities whether through business collaborations or media and KOL partnerships,” said Sendo Ichi general manager Aldred Yaw.

Guests were treated to freshly-flown seasonal seafood from Tokyo’s world-famous Toyosu Fish Market and a curated selection of premium Japanese sake brewed from pristine mountain waters.