Party time with Jim Beam Highball bash

Jim Beam, the world’s number one bourbon brand, cranked up the excitement at the highly anticipated Jim Beam Highball Bash 2024 at APW Bangsar on Sept 26 and 27. Attendees came together to vibe with their tribe with dynamic personalities and Tribe Leaders in their respective creative spaces – DJ Jovynn, Jayden Chong and Sam Wong, proving that everything is truly #BestEnjoyedTogether! 

Packed with thrilling activities, live performances and immersive experiences, the event delivered non-stop fun, shared joy, and unforgettable moments. 

The Jim Beam Highball Bash 2024 featured a powerhouse lineup of Malaysia’s finest DJs that kept the energy soaring across both days. Day one saw electrifying sets by DJ Yazzi, Saint Kylo, DJ Duo BATE and DJ Jovynn, who had the crowd enthralled with their distinct mixes and high-octane beats. On Day two, Odelia Tirza, DJ Yazzi and DJ Blink took the stage. Together, these maestros of sound added their unique flair to the bash’s soundtrack.

At the Jim Beam Highball bar, custom-crafted highballs came in delightful twists and unique garnishes. From refreshing classics to playful creations like the Apple Candy, nostalgic Sarsi Float, and indulgent Milo Dinosaur, there was something to please every palate. Guests could also customise their drinks. ensuring a truly personalised experience. 

Another standout highlight was personalised mementos from the night. Attendees were could craft exclusive Jim Beam-themed items. This interactive element added a personal touch to the evening, providing every guest with a unique keepsake to remember their time at the bash.

To complement the flowing drinks, the event showcased a tempting selection of Korean bites and iconic Malaysian street snacks. The Best Dressed Contest, hosted by Sam Wong brought out the playful, daring spirit of Jim Beam.

Jim Beam is set to bring the excitement to three iconic venues — Guang, Tang Ping, and Tavern 13 this October! Follow @jimbeamsea for updates.