Celebrating 200 years of ‘Keep Walking’ spirit
John Walker & Sons celebrates 200 years of exceptional craft and whiskies with the John Walker & Sons Celebratory Blend, honouring the past which began when John Walker first threw open its doors to a small grocery store in Scotland. It was this that set in motion a chain of events that changed the world of Scotch whisky forever.
John Walker & Sons Celebratory Blend was inspired by one of these breakthrough moments, the release of Old Highland Whisky in the 1860s, that took the brand’s whisky from Scotland to the rest of the world. With more whiskies being sold overseas, the iconic design of the square bottle and uniquely slanted label helped the name stand out against other whiskies.
John Walker & Sons Celebratory Blend honours the past, with the only image of John Walker’s small grocery store in Kilmarnock on the packaging. It is this heritage that has set the path for the brand that not only pays a nod to its amazing journey, but also raises a glass to the ‘Keep Walking’ Spirit for the next 200 years.
The flavours in this rich and complex blend are inspired by the flavours found in the stock books from the Walker family’s grocery store in the 1860s, and uses whiskies from distilleries which were operating at that time. The blend’s unique strength is similar to our Old Highland Whisky sold during that era.
John Walker & Sons Celebratory Blend is a sensorial journey featuring notes of sweet dried raisins and subtle spice and marzipan, which develop into hints of roasted nuts, icing sugar sweetness and gentle peat, with a soft pepper finish. It celebrates this historic moment in the Johnnie Walker story, which Master Blender Jim Beveridge describes as a “Johnnie Walker whisky for true Johnnie Walker lovers”.
John Walker & Sons Celebratory Blend is available in limited quantities at Johnnie Walker Malaysia’s Bar on Shopee
From press release