Smooth and spicy dining experience with Carlsberg

Smooth and spicy dining experience with Carlsberg

Delivering yet another innovative showcase, Carlsberg invites beer lovers on a “Real Spicy, Real Smooth” drinking and dining exBEERience campaign this April and May.  Carlsberg Smooth Draught, together with Penang-born Chef Mano Thevar of the Michelin-starred restaurant Thevar, presents boundary-defying cuisine paired perfectly with its 

Your very own Heineken bar at home

Your very own Heineken bar at home

Here’s how you can up the competition. Your neighbour has a coffee machine which brews fresh coffees just like the cafés? Never mind, you can have your very own beer machine which pours fresh pints of Heineken beer on the spot at home! Heineken Malaysia 

#FeelTheAlps with Edelweiss

#FeelTheAlps with Edelweiss

Premium wheat beer Edelweiss has embarked on its #FeelTheAps journey to inspire fans to actively seek new discoveries. Followers can expect to experience the refreshing spirit of Edelweiss when they visit their favourite local drinking spots in the coming months with exclusive Edelweiss pop-up bars 

‘XPERIENCE THE XTRAORDINARY’ WITH TIGER STREET FOOD

‘XPERIENCE THE XTRAORDINARY’ WITH TIGER STREET FOOD

The Street Food Virtual Festival is back this year, with an epic collision between street food and an integral part of street culture – streetwear. The local streetwear scene has always been a way for people to express themselves and is influenced by the many 

Crafting beer o’clock

Crafting beer o’clock

I don’t often get to attend craft beer-tasting sessions, but when I do, it’s always a joyous occasion. There’s such a spectrum of flavours which we often forget as we are so accustomed to the same few brands. One of my favourites was a good 

Uncage your inner fire with Tiger Crystal

Uncage your inner fire with Tiger Crystal

Tiger Crystal is all about inspiring fans to uncage their inner fire. The #FireStarter platform is ignited with that notion, to encourage fans to explore and discover new skills and passions with confidence. Featuring local mentors – surfskate pro Aaron Chan, Don Michael of Happyfingers 

Premium wheat beer Edelweiss arrives in Malaysia

Premium wheat beer Edelweiss arrives in Malaysia

Heineken Malaysia Berhad has added premium wheat beer Edelweiss to its portfolio of award-winning beers and ciders. Born in the Alps and made with all-natural mountain ingredients, Edelweiss is now available across Peninsular Malaysia in bottles, cans and on draught. Easy-to-drink with a refreshing finish 

UNBOX THE EXTRAORDINARY WITH TIGER

UNBOX THE EXTRAORDINARY WITH TIGER

I know some people can eat the same thing day after day, but I get tired of ordering the same food by day 3. To cut the monotony, Tiger Beer, the champion of Asian street food, is adding more pizazz to mealtimes with its Tiger 

Tiger brings on the ‘Ong”

Tiger brings on the ‘Ong”

Since we can’t meet up and have our traditional Yum Seng and Lo Sang get-togethers due to the pandemic, Tiger brings the ‘Ong’ to the media and trade partners instead, with an innovative Augmented Reality (AR) twist. The Tiger ONG Box contains everything guests would 

Virtual Tiger Streetfood Festival takes off in November

Virtual Tiger Streetfood Festival takes off in November

Tiger is synonymous with hosting street food festivals, complete with games and activities, live performances, great selection of street food and, of course, Tiger Beer. This year, Tiger is taking the street food festival experience to the next level: from the streets, and onto your